Motion graphics services
Motion graphics are animated text, shapes, logos and data. Adwortise produces them for video, ads and social media in short formats, so a brand can add movement to its content without a full video production.
- Logo stings, lower thirds, animated text, charts and ads
- Short formats sized for video, ads and social
- Animated in your brand colors and fonts
Prefer to talk? Call +44 7418 353079
- Written briefagreed before any design starts
- Conceptsa small number of distinct directions
- Every formatfiles sized for each channel
- 1 managerdedicated to your account
Explained
What are motion graphics?
Motion graphics are graphic design that moves. They animate type, logos, icons, charts and shapes, and they are usually short.
They differ from 2D animation, which tells a story with characters and scenes. Motion graphics focus on communicating a point, a number or a brand mark quickly.
Motion graphics checklist
- Logo stingAnimated
- Lower thirdsAnimated
- Chart animationAnimated
- Vertical ad sizeMissing
- Sound addedDone
Services
What motion graphics do you create?
- Logo stings
- A short animation of your logo for the start or end of a video.
- Lower thirds
- Animated name and title bars shown over video.
- Animated text
- Kinetic type for titles, quotes and key messages.
- Animated charts and data
- Charts that build on screen so numbers are easier to follow.
- Animated ads
- Short ad units for social and display placements.
Formats
Which short formats do you work in?
| Format | Typical length | Typical use |
|---|---|---|
| Logo sting | A few seconds | Video intros and outros |
| Lower third | Short overlay | Interviews and presentations |
| Animated ad | Short loop or clip | Social and display ads |
| Data animation | Short clip | Reports and social posts |
Process
How does a motion graphics project work?
- Brief You send the purpose, copy, brand files and the sizes you need.
- Design frames We design key frames in your brand style for approval.
- Animate We animate the approved frames with timing and sound where needed.
- Deliver We export in the formats and aspect ratios you need.
Request a quoteNo obligation. We reply by email.
Pricing
How much does motion graphics work cost?
This service is quoted after a free audit, because the price depends on the scope of work. Motion graphics projects are priced per project from a written brief, and ongoing design work is priced monthly by volume. On final payment the client receives the final files and the rights to use them. Stock footage, music and fonts are licensed in the client's name where a license is required.
Frequently asked questions
What is a logo sting?
A logo sting is a short animated version of a logo used at the start or end of a video.
Can you animate my existing logo?
Yes. Send your vector logo files and we animate them. If you only have a low-resolution logo, we can rebuild it first.
Can motion graphics be used in ads?
Yes. We produce animated ads in the sizes and aspect ratios your ad platforms require.
Do you add music and sound?
Yes, where the piece needs it. Music is licensed in your name where a license is required.