Shopify development services
Shopify development is the design, building and customization of online stores on Shopify. Adwortise sets up stores, designs and customizes themes, migrates stores from other platforms and keeps them fast, with search visibility built in from the start.
- Store setup, theme design and customization
- Migration from WooCommerce or Magento with redirects
- Only the apps the store needs
Prefer to talk? Call +44 7418 353079
- Free auditbefore any commitment
- Fixed quoteand a dated schedule before work starts
- Core Web Vitalsmeasured before every launch
- 1 managerdedicated to your account
Explained
What is Shopify development?
Shopify development is the work of building an online store on Shopify, a hosted ecommerce platform that includes hosting, checkout, payments and security. The developer's job is the storefront: the theme, the structure of collections and products, and the apps and integrations around them.
Store setup
- Products and collectionsDone
- PaymentsDone
- Shipping and taxDone
- ThemeDone
- AppsDone
Services
Shopify development services we provide
- Store setup
- Products, collections, payments, shipping, taxes and policies configured.
- Theme customization
- An existing theme adapted to your brand and content.
- Custom theme development
- A theme designed and built for the store, using Shopify sections and blocks.
- Migration
- Products, customers, orders and redirects moved from WooCommerce, Magento or another platform.
- App integration
- Reviews, email, subscriptions and other apps selected and set up.
- Speed optimization
- Unused apps and scripts removed, and images compressed.
- International selling
- Currencies, languages and domains set up with Shopify Markets.
Themes
Should a store use a ready-made theme or a custom one?
| Customized theme | Custom theme | |
|---|---|---|
| What it is | A theme from the Shopify Theme Store, adapted to your brand | A theme designed and built for your store |
| Time and cost | Lower | Higher |
| Design freedom | Within the layouts the theme provides | Full |
| Best for | New and growing stores | Established stores with specific needs |
Search visibility
How do we build Shopify stores that rank?
- Collections planned from search demand, so each category people search for has a page.
- Unique copy on collection and product pages.
- Complete product schema: price, availability, reviews and identifiers.
- Internal links to the canonical product URL.
- Fast pages, with only the apps the store needs.
- Redirects from every old URL in a migration.
Read more about Shopify SEO.
Request a free website reviewNo obligation. We reply by email.
Process
How a Shopify project works
- Discovery Products, audience, competitors and the features the store needs.
- Structure Collections, navigation and page types.
- Design Home, collection, product and cart pages for phone and desktop.
- Build Theme, apps, payments, shipping and tracking.
- Migration and testing Data moved, redirects set, and test orders placed.
- Launch and handover Go-live, training and a support plan.
Request a free website reviewNo obligation. We reply by email.
Pricing
How much does a Shopify store cost?
This service is quoted after a free audit, because the price depends on the scope of work. The main factors are whether the theme is customized or custom, the number of products, the apps and integrations needed, and whether a migration is involved. Shopify's own subscription and app fees are paid directly to Shopify.
Frequently asked questions
Can the Shopify checkout be customized?
To a degree. All plans allow branding and settings changes. Deeper changes to the checkout are available on Shopify Plus through checkout extensions.
Can you move my store from WooCommerce to Shopify?
Yes. Products, customers and orders are migrated, and every old URL is redirected to its new address so that rankings and links carry over.
Do Shopify apps slow a store down?
They can, because many add scripts to every page. We choose apps carefully and remove the code that uninstalled apps leave behind.
Will I be able to manage the store myself?
Yes. Shopify is built for store owners to manage products, orders and content, and we train your team at handover.