Social media management services
Social media management is the monthly work of planning, producing and publishing content and answering the audience. Adwortise runs organic social accounts for businesses that have no in-house social team, with one report each month.
- A monthly calendar planned, produced and published for you
- Replies to comments and messages within agreed guidelines
- One monthly report and accounts that stay in your name
Prefer to talk? Call +44 7418 353079
- Free auditbefore any commitment
- Monthlycontent calendar for your approval
- Monthlyreport on reach, engagement and enquiries
- 1 managerdedicated to your account
Explained
What is social media management?
Social media management is the ongoing running of a business's organic social accounts. It includes deciding what to post, creating the posts, publishing them on a schedule and replying to the audience.
It is organic work, meaning content that is not paid for. Paid social advertising is a separate service, covered under PPC management.
Monthly social cycle
- Content calendarApproved
- Posts scheduledDone
- Comment repliesWithin a day
- Unanswered messagesFound
- Monthly reportSent
What you get
What does social media management include?
- Content planning
- A monthly calendar built around your offers, audience questions and the formats each platform favors.
- Content production
- Copywriting and design of posts, carousels and short video, approved by you before publishing.
- Publishing
- Scheduled posting to the accounts you own, at times chosen from your audience activity.
- Community replies
- Responses to comments and messages within agreed guidelines, with sales enquiries passed to you.
- Reporting
- One monthly report covering reach, engagement, follower change and the posts that worked.
Process
How does the monthly cycle work?
- Plan We agree the themes and key dates for the coming month.
- Create We write and design the content and send it for your approval.
- Publish We schedule approved posts and monitor replies.
- Report We review results and adjust the next plan.
Request a free social media reviewNo obligation. We reply by email.
Who it is for
Who is social media management for?
- Small businesses that want a steady presence but have no staff to run it.
- Teams with a marketer who needs production and publishing capacity.
- Brands starting on a new platform that need a plan before posting.
- Service firms that need consistent proof of activity for prospects who check social profiles.
Request a free social media reviewNo obligation. We reply by email.
Pricing
How much does social media management cost?
This service is quoted after a free audit, because the price depends on the scope of work. The price depends on the number of platforms, the posts per month and the amount of video and design required.
Frequently asked questions
Which platforms should my business use?
Choose the platforms where your buyers already spend time. A business selling to other businesses often starts with LinkedIn, and a visual consumer brand often starts with Instagram.
Do I approve posts before they go live?
Yes. You review the calendar and content first, and nothing is published without your approval.
Who owns the social accounts?
You do. Accounts stay in your ownership, and we are given access to manage them.
Is paid advertising included?
No. Management covers organic content. Paid campaigns are a separate service, such as Facebook ads.