White label PPC services
White label PPC services let an agency offer paid advertising without hiring a PPC team. Adwortise builds, optimizes and reports on campaigns under the agency's brand, and the agency keeps the client relationship.
- Campaign builds and reports delivered under your brand
- You keep the client relationship and the final word
- Work happens in accounts owned by you or your client
Prefer to talk? Call +44 7418 353079
- Free auditbefore any commitment
- Weeklyoptimization of bids, budgets and ads
- Monthlyreport on spend, leads and cost per lead
- 1 managerdedicated to your account
Explained
What are white label PPC services?
White label PPC means one company does the pay-per-click work and another company presents it to the client as its own. The client deals with the agency, and the work is delivered by Adwortise behind the scenes.
It suits agencies that sell search, social or shopping ads but want specialist capacity. For other channels, see our wider white label services.
White label PPC handoff
- Client briefReceived
- Account accessGranted
- Campaign buildIn review
- Conversion trackingMissing
- Branded reportScheduled
What you get
What does white label PPC cover?
- Campaign builds
- Account structure, keywords or audiences, ad copy and tracking set up for a new client.
- Optimization
- Ongoing bid, budget, search term and creative changes.
- Reporting
- Reports formatted for your brand that you can send to your client.
- Platform coverage
- Google, Meta, Microsoft and other platforms, depending on what the client needs.
Process
How does white label PPC work?
- Scope You share the client goals, platforms and budget.
- Access We are added to the client ad accounts as users.
- Build We build the campaigns and tracking for your review.
- Optimize We manage the accounts on a regular schedule.
- Report We send you branded reports and notes for the client call.
Request a free PPC auditNo obligation. We reply by email.
Platform rules
Who owns the accounts and the client?
- Client relationship. It stays with the agency. We do not contact your client unless you ask us to.
- Accounts. Work is done in accounts owned by the agency or by its client, never in accounts we hold.
- Reports. Delivered without Adwortise branding.
- Confidentiality. Client details are used only to run the work.
Request a free PPC auditNo obligation. We reply by email.
Comparison
Why use white label PPC instead of hiring?
White label PPC adds capacity without a salary, and it lets an agency take on clients before it has a full in-house team. The agency decides how much to take on and when.
The agency stays accountable to its client, so we agree on timelines, communication and approval steps at the start.
Pricing
How much do white label PPC services cost?
This service is quoted after a free audit, because the price depends on the scope of work. It is priced to the agency, which sets its own price to the client. Ad spend is paid directly to the platform and is separate from the management fee. Send a brief through the audit form.
Frequently asked questions
Will my client know Adwortise is involved?
Only if you tell them. Reports and communication go through you under your brand.
Which ad platforms can you manage?
We work with the major search, social and shopping platforms. Tell us the platforms and we will confirm what we can cover.
Do you work in my client accounts?
Yes. We work in accounts owned by you or your client, so ownership stays with them.
Can I see the work before the client does?
Yes. Campaign builds and reports come to you first for review.